2012-12-02

Kickstarting: An Ultra Minimal Shoe, Inspired By Amazon Natives




The Amazon’s natives invented the minimal rubber shoe. A new Kickstarter project channels the design heritage.





It’s a great commercial. Carl Lewis runs across New York barefoot, all the way up to the crown of the Statue of Liberty. The reveal? The bottoms of his feet are tires. Pirelli tires.


While we’re talking about a tire commercial here, Lewis’s minimal shoes are a stone’s throw from what Amazonians invented. By dipping their bare feet in latex from the Hevea tree, they invented the world’s first rubber shoes--shoes so simplistically tailored that they put Vibram FiveFingers to shame.


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via Fast Company http://www.fastcodesign.com/1671346/kickstarting-an-ultra-minimal-shoe-inspired-by-amazon-natives?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+fastcompany%2Fheadlines+%28Fast+Company%29

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